by Tate Risk | Jan 25, 2025 | Conversions, Website
Video has become a powerful force in digital marketing. At Parmenter, we’ve seen how strategic video content can dramatically increase website engagement and drive conversions. Why Video Matters in 2024 According to Wyzowl, 91% of businesses use video as a...
by Tate Risk | Jan 21, 2025 | Website, Web Design
How you present pricing on your website can dramatically impact conversion rates. At Parmenter, we’ve seen how strategic price presentation can transform hesitant browsers into confident buyers. The Power of Price Psychology According to Nielsen Research,...
by Tate Risk | Jan 18, 2025 | Website
Voice search is transforming how people find information online. At Parmenter, we’re helping businesses adapt their websites to this growing trend that’s reshaping digital discovery. The Voice Search Revolution According to Adobe Digital Insights, 48% of...
by Tate Risk | Jan 11, 2025 | Website, Web Design
Brand consistency builds trust and recognition. At Parmenter, we’ve seen how maintaining a consistent brand presence across all platforms directly impacts business success. Why Brand Consistency Matters According to Lucidpress, consistent brand presentation...
by Tate Risk | Dec 26, 2024 | Web Design, Conversions, Website
Your homepage is often the first impression potential customers have of your business. At Parmenter, we’ve found that certain elements consistently drive better conversion rates. Let’s explore the seven essential components that transform visitors into...
by Tate Risk | Dec 21, 2024 | Web Design, Accessibility, Website
In today’s digital landscape, web accessibility isn’t just a nice-to-have feature – it’s a necessity. At Parmenter, we believe that great web design should be accessible to everyone, regardless of their abilities or how they interact with the...